"What do you want to be when you grow up?"

A Mad Scientist!

Not just a regular scientist and definitely not a mad man, although that is one of my favorite TV shows.
At first, I thought being a mad scientist meant mixing colorful chemicals and waiting for them to explode.
Years later, I realized I had been doing something like that, but with design and advertising ideas.
Today, I work at the intersection of art direction, graphic design, and copywriting.
I approach each project like a new experiment: testing visual hypotheses, playing with type and image, bending the rules of storytelling and branding until something clicks.
Based in Fortaleza, Brazil, the city where I was born and raised, my laboratory is filled with music, references ranging from hip-hop culture to philosophy, and an obsession with finding the strongest concept behind each project.
This method and curiosity have led me to work with brands such as: Nescafé, Pizza Hut, XP Inc, Ypê, Electrolux, Dolce Gusto NEO, Unimed, M. Dias Branco, and many more.
I also worked as a designer at Brazil’s largest independent hip-hop label: 30PRAUM. 
That was super cool!

Experience:

( Present ) • Art Assistant (Content) at DPZ
( 2025 ) • Art Intern (Content) at DPZ
( 2024 / 2025) • Designer at 30PRAUM 
( 2023 / 2024 ) • Art Intern at Acesso Comunicação

Education:

( 2025 ) • Bachelor's in Advertising - Universidade de Fortaleza
( 2025 ) • LIAisons 2025 Mentee (London International Awards)
( 2024 / 2025 ) • Member of the RedHook creative community 
Recognition:

( 2024 ) • Gold CCSP -  Student Category ( São Paulo Creative Club ) 
( 2024 ) • Shortlist - Young Lions Brazil